Cascading Style Sheets (CSS) are applied to separate the content and stylistic elements of a web page such as layout, color and fonts. Gone are the days when people use tables to design pages, it not only increase the size of code but also increase load time. Using CSS in web designing is very advantageous; it makes your website search engine friendly. CSS is good for search engines because:
- It allows for smaller file sizes
- It allows you greater control of page structure
- It allows you to hide certain content from browsers while it still gets picked up by Google
- It allows for smaller file sizes
By applying CSS, you can reduce the overall amount of code in your web pages. Pages with less code have smaller file sizes and search engines like Google prefer it. According to the search engine optimization community, generally 100KB is a good upper limit for web page sizes.
Every professional web design firm use CSS as it allows greater control of page structure. It allows you to structure your document according to HTML standards without compromising the layout of the page. Search engines reward well structured web pages. Using CSS, web designers can create eye-catching website with much flair.
By applying CSS you can hide content from certain browsers in certain situations and the advantage is that search engine will still index all of the content and you will still get the benefit that content brings. If you are new to CSS, then be careful as different browsers still interpret CSS standards in different ways and some old browsers don't read CSS at all. Make sure that your CSS is browser compatible and HTML pages look acceptable even without CSS.
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